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August 07 2007

Increase your Blog Readers by Being a Purple Cow

Almost all Bloggers will agree to this that RSS stats is the most prized possession of a Blogger and everybody likes to see that total number RSS subscribers to increase.

Seth Godin’s bestseller called Purple Cow has a very basic punch line “Transform your Business by Being Remarkable.”

In this book he explains how to stand out from the crowd. He talks about how old ways of developing a successful company is dead. Earlier big shots like Hindustan Lever would spend millions on Radio, TV and Newspaper advertisement in order to let people know about there product.

But nowadays the problem is that there is so much of advertisement and so many similar products that people just aren’t interested, they prefer to stick to there trusted brand. So now the question is how you make people buy your product or subscribe to your blog.

Seth puts it extremely well, He says you need to be a purple cow. Don’t be afraid of being different with your product.

You can apply this in your blogs also.

  • Write content that people want to read.
  • Have a custom design for your blog, which stands out from your fellow Bloggers.
  • Make sure you email back almost all your RSS subscribers.
  • Try to follow up every comment on your blog.

Try to examine your site and figure out why it is not performing as it should have. Try altering or completely changing your blog design. Just don’t be afraid of trying different things. There is nothing called failure as you learn a lot of things in process of creating that big website, blog or a concept.

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