Traditional traders, conventional mangers were baffled by his business logic and not many believed in his Ideas. But Kishore Biyani followed his own nose and made the most of the latent opportunities of the booming Indian consumer market. He transformed retail market in India with a “bania company” that even hard core pundits of Dalal street feared to touch… he is one the biggest revolutionaries of India. Just finished reading this… and must say this is one of my best reads.

Although this whole book is thought provoking, but one point I liked most is. “Even when every investor or traditional traders wrote off his Ideas, he did not loose heart. Instead it made him more determined and confirmed that he and his team were actually doing something different”

He believes in a simple philosophy “Rewrite Rules, Retain Values”